September, 2025
Diwali ushers in a season of abundance of light, hope and joy and prosperity. It’s a time when homes are set alight with the soft glow of diyas and every prayer whispers of auspicious new beginnings. This is when our jewels, crafted with endless love, transform from adornments to embodiments of blessings. They are designed to carry the very essence of the festival—the light, the ritual, and the cherished memories shared with your dearest ones.
This Diwali, Indriya unveils “Alka”, our new festive collection. This collection is inspired by the mythical city of Kubera, the God of Wealth and Prosperity, and celebrates the beauty and abundance of festivity. Crafted in gold, diamonds, and polki, the collection features opulent necklaces, earrings, and bangles — perfect for every festive moment.
Step Into the Enchanting Realms of Kuber
Rooted in ancient lore where lotuses bloom eternally, swans glide gracefully, and peacocks shine in moonlit palaces - every design of Alka brings to life timeless symbols of grace, prosperity, and celebration.
Every motif in Alka carries a story from the past into the present. Traditional symbolism reimagined in gold, diamonds, polki, and rubies to feel eternal and effortlessly modern. The Lotus or Padma, a symbol of purity and renewal, blooms in delicate settings. Hans or Swans embody elegance and calm; their flowing curves sculpted into luminous forms. The ever-radiant plumes of Mayur or Peacocks bring grandeur and beauty into each design.
Every creation in this collection holds a distinctive charm and showcases Indriya’s exquisite craftsmanship where heritage techniques meet contemporary finesse. Angled rubies add depth and allure to the stunning jewellery, while introducing an auspicious touch of red in an unconventional way. Scalloped edges unfurl like rhythmic rippling lakes of the mythical Kubera city. Furthermore, the harmonious blend of faceted, cabochon, and drop rubies sets the collection apart. Diamonds find their place in the open curves of the cup setting.
Alka draws upon this enchanted treasure trove to create jewels that echo the spirit of abundance and festivity. Feel the Lotuses bloom at your neckline, Swans take flight from your wrists, and Peacocks shimmer as you move through the season’s light. Each necklace, bangle and earring is a treasure of radiance and prosperity crafted with endless love.
From Rituals to Revelry
Adorn the beautiful Padma Raaga necklace as you head to a vibrant card party. Let Taarangini earrings shimmer through an intimate Diwali pooja, or bring home Hansdhwani on Dhanteras as a blessing of prosperity. Versatile yet ornate, each jewel is designed to flow seamlessly from sacred ritual to joyous revelry. These jewels are crafted for celebration without end.
With Endless Love, From Indriya
The sparkling lights of Diwali weave a timeless enchantment that lingers in the heart —an endless echo of flickering diyas and joyous laughter.
More than adornment, each piece is a radiant fragment of Kuber’s treasures, a timeless symbol of abundance and prosperity. It is a beautiful keepsake, designed to remind you that joy is not bound by the calendar but by the love you carry forward. Alka isn’t just for this season, but for the stories it will continue to tell—as heirlooms shared, gifts exchanged, and memories cherished across generations.
With Alka, Indriya invites you to celebrate this festive season with a mesmerizing new collection, created to add sparkle to every moment you share with your dearest ones. Crafted with festive joy and woven with the deepest passion, every jewel of Indriya’s Alka Collection will make you fall in endless love and make your heart sing “Dil Abhi Bhara Nahin”.